Email info@neudata.co
Request a trial

Banks vs fintechs: Tracking market share with technographic data

Barney Bruce-Smythe, Senior Associate (London)

Neudata Literature Review
Post feature

Estimating technology adoption, usage and expenditure has become a familiar alternative data use case. However, while some may monitor technology company (sellers) performance, is it possible to use technographic data as an indicator of the buyer’s circumstances? Below, we summarise a paper that uses banks’ technographic profiles as an indicator for loan concentration and market share during Covid-19.

Request a Neudata trial

We'd like to know a bit more about you and your business, so we can deal with your request efficiently.
We take your privacy seriously and handle your personal data in line with our privacy statement.

We use your email address as part of allowing you access to your account and in order to provide you details with our products that might be of interest to you

Already got an account? Sign in now