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Vpon Big Data

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About Vpon Big Data

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Vpon Big Data Group is an Asian marketing solution provider and regional data marketplace operator. Through its proprietary SDK embedded in mobile apps, VPON claims its panel covers 6m monthly active mobile devices in Hong Kong and Taiwan.

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[{"title":"East Asian app usage data","url":"https://www.neudata.co/datasets/east-asian-app-and-foot-traffic-data","publication_flag":"Updated"}]

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Founded

2008

Company history

Vpon was established in Taipei in 2007. A few years later, it launched location-based targeted advertising services in mainland China and set up more offices elsewhere in the region. In 2015, the company rebranded and shifted it focus to big data service. In 2021, VPON started trial operation of its data trading platform Wee Global Data Marketplace. The company expanded the service of its global data marketplace in Taiwan in April 2022. The company completed C-round funding of TW$1.2bn in September 2022 and a month later VPON set up its own investment arm VPON Ventures Fund.

Office locations

Hong Kong, Shanghai, Singapore, Taipei, Bangkok, Tokyo, Okinawa and Osaka

Number of employees

200+ as of October 2023

Sources of funding

Contact name

John Smith

Contact role

Analyst