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About INTAGE

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INTAGE Holdings is Japan's leading market research and consumer analytics provider, operating an integrated data ecosystem across a retail point-of-sale network (6k+ stores via its SRI+ panel) alongside complementary data assets: dataSpring (an Asia consumer panel with 2m active members across 12 markets) and Research and Innovations’ CODE app (real-time purchase scanning and consumer feedback in Japan). The company supplies consumption data to CPG manufacturers, retailers and increasingly institutional investors.

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[{"title":"Japan POS-based CPG and drug sales estimates","url":"https://www.neudata.co/datasets/japan-pos-based-cpg-and-drug-sales-estimates","publication_flag":"New"},{"title":"Japan e-receipt data","url":"https://www.neudata.co/datasets/japan-e-receipt-data","publication_flag":null},{"title":"Japan mobile footfall data","url":"https://www.neudata.co/additional-datasets/japan-mobile-footfall-data","publication_flag":null},{"title":"Japan TV viewing data","url":"https://www.neudata.co/additional-datasets/japan-tv-viewing-data","publication_flag":null},{"title":"Japan consumer packaged goods POS data","url":"https://www.neudata.co/datasets/japan-consumer-packaged-goods-pos-data","publication_flag":null},{"title":"Japan consumer panel data","url":"https://www.neudata.co/datasets/japan-consumer-panel-data","publication_flag":null},{"title":"Shanghai POS data","url":"https://www.neudata.co/additional-datasets/shanghai-pos-data","publication_flag":null}]

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INTAGE risk check

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Founded

2nd March 1960

Company history

May 2021: INTAGE acquired Research & Innovation (100% stake). October 2023: NTT Docomo acquired a 51% stake in INTAGE. Mid-2025: INTAGE restructured its Singapore team to strengthen investor-facing sales.

Office locations

HQs: Japan. Satellite offices: Singapore, China, Thailand, Vietnam, India, Indonesia, the US.

Number of employees

1.4k+ (as of 2025)

Sources of funding

INTAGE Holdings (4326.T-JP) and NTT Docomo (9437.JP)

Contact name

John Smith

Contact role

Analyst