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The Signal: Which data vendor made misleading location data claims?

Neudata Signal
17 Sep 2021

Welcome to The Signal – a column from Neudata that curates the latest, interesting data vendor research on market trends. Each link below highlights a research study or report released by a data provider, in which they analyse their own data in conjunction with this month’s relevant market headlines.

In our September edition, we analyse rideshare spend, highlight a disagreement over footfall trends between two popular location data providers, evaluate e-commerce growth for Asia-Pacific and Australia, and explore the tourism sector in India and Caribbean.

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Saima Jannath Vendor Engagement Analyst (London)