Each month, our Ask Don column will answer a commonly asked question from real data buyers and sellers. Email your submission and we might answer it in next month’s newsletter (we’ll give you a pseudonym and remove any potentially identifiable information, of course).

Q: How important is it to “stay with the pack” in onboarding alternative data providers?
–Compliance Charlie

A: We think it is important, provided that you don’t rely on the pack (or the herd) as a substitute for proper diligence.