Over the past month, new laws related to limiting surveillance pricing have popped up in several US states. Many include language explicitly related to the use and sale of personal data.

Earlier this month, on 5th June, New York (still awaiting the governor’s signature) passed the One Fair Price Act, which prohibits “the use, sale, retention or disclosure of personal data for the purpose of facilitating surveillance pricing”. Connecticut passed a similar provision a few days earlier, and Maryland passed a similar law at the end of April. While language related to data usage in these bills varies, some, like New York, have strong language related to data management.